Club Tigres UANL announces an alliance with Chiliz, the leading company in blockchain solutions for the sports industry. It will soon launch its official Fan Token $TIGRES through Socios.com, the platform used by the world’s leading sports organizations to interact with their fans, and it will be available on Bitso.

Fan Tokens are digital assets that facilitate interaction between sports clubs and their fans. For the first time, a new tool gives fans a say in some of the Club’s decisions and the option to see their passion and loyalty rewarded with multiple prizes.

Fan Token owners can participate in their team’s decisions, choosing, for example, the design of the kit or captain’s armband, the number of a new signing, the name of a new club facility, and other topics by voting through Socios.com, a mobile app that houses a global community of more than 1.5 million fans in the sport.

Once the $TIGRES Fan Token is available for sale, only for the following 21 days it can be purchased worldwide through the Bitso platform and, later, once that period has ended, this Marketplace will be Exclusive for sale in Mexico.

The Socios.com app, available for iOS and Android, is an innovative digital ecosystem tokenized and gamified through multiple functionalities. Each interaction is rewarded with points the user can redeem for prizes such as signed t-shirts, free tickets, encounters with players, and unique experiences.

Tigres is one of the most successful clubs in Mexican football. Since its founding in 1960, it has won seven league titles, a Concacaf Champions League, and a runner-up finish at the FIFA Club World Cup. The Estadio Universitario, where it plays its home games, is known throughout Mexico as the Volcano for the extraordinary atmosphere generated by its incomparable and passionate fans.

Through this alliance, Tigres adds its name to that of giants of world football on both sides of the Atlantic, such as Paris Saint-Germain, FC Barcelona, Manchester City, AC Milan, Arsenal, Juventus, Atlético de Madrid, River Plate or Flamengo, among others, who have already launched their Fan Tokens with Socios.com. UFC and PFL, Formula 1 teams, esports clubs, and more than 50 franchises of the major professional leagues in the United States (NBA, NFL, NHL, and MLS) also use this platform.

The launch date announcement of the Fan Token $TIGRES will come soon.

Tigres is the fourth Mexican Club to join Socios.com, which shows the institution’s commitment to Mexico and Liga MX, where the company has high expectations.

Mauricio Culebro, President of Tigres: “We are proud to continue innovating in the digital world. Tigres remains in the process of constant growth and the search for better entertainment options for all our fans. With Socios.com, we want to allow them to participate in making some of the decisions of the Club because they deserve it. ”

Alexandre Dreyfus, CEO of Socios.com: “We are delighted to welcome the Incomparable Tigres fans to the universe of Socios.com, where a universe of opportunities awaits them to unleash their passion for football and their team.”

“This agreement with Tigres reinforces Socios.com’s position as the reference blockchain platform in Mexican soccer, a strategic market for us and for which we have great plans.”

Socios.com is a product of Chiliz, the leading company in blockchain solutions for sports and entertainment. Chiliz has nearly 300 employees and offices in Madrid, London, São Paulo, Istanbul, Miami, Malta, and Lyon. $CHZ, the digital currency of Socios.com and Chiliz Chain 2.0 (CC2), the first blockchain specialized in sports, is available on major exchanges worldwide.