Objectives:

• Take the Tigres Women brand to the U.S. market.
• Attract new fans in the U.S. for Tigres Women.
• Empower women’s football in both countries.
• Develop collaborations that help us grow both on the field and in terms of brand recognition.
• Create social and commercial activations that positively impact the communities we visit.
• Establish new guidelines for future friendly matches and collaborations.

Upcoming Actions:

• Together with the Angel City FC Social Responsibility department, choose an initiative to help the local communities in Los Angeles and Nuevo León.
• Create travel packages for Tigres fans so they can accompany the team.
• Plan Fan-Fests and close commercial partnerships for merchandise sales.

Involved parties:

• Angel City FC
• Tigres Women

Description of the alliance:

This is a historic alliance that promotes the development of women’s football and raises the profile of both clubs in the United States and Mexico. This partnership aligns perfectly with the Amazonas X initiative launched by Club Tigres on May 2, which aims to introduce a series of initiatives to empower women within football across the sporting, commercial, and social pillars.

The clubs will organize two friendly matches (one in LA and another in San Nicolás de los Garza), in addition to other activities such as exchanging best practices in sports, business, and social responsibility. A key focus of the partnership is that both teams will organize community impact events during each visit. They will also engage with fans, community groups, and local football clubs.